Category Archives: Mobile

Starbucks Launches Mobile Payments App

Big news this week as Starbucks coffee drinkers can now use their smartphones as a payment method at nearly 6,800 of the Seattle-based coffee shops nationwide. The app allows users to attach Starbucks giftcards to a user’s Blackberry or iPhone … Continue reading

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eBay Reports 233% Growth in Mobile Sales

This weeks sign of the times has to be the news that eBay saw their sales via mobile devices rise from $600mm to over $2b in 2010. The apps, which are available for the iPhone, Android, Blackberry and Windows Phone … Continue reading

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Carl's Jr. and Hardee's Check-In Rewards Mobile App

CKE Restaurants, which owns Carl’s Jr and Hardee’s, has an iPhone/Android app that allows people to check-in at their local fast food locations to be rewarded with a chance to win free stuff. The interface is very clean and at … Continue reading

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Google Rounding Out Mobile Strategy With Stealth Startup

It was announced this week that Google acquired Zetawire, a Toronto-based mobile payments-focused startup, in August. This is important and revealing news for anyone trying to understand the long-term mobile strategy for the Silicon Valley search engine behemoth. It’s widely … Continue reading

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Foursquare, PepsiCo and Safeway Form LBS Loyalty Program

Safeway launched a pilot customer loyalty program this week at 300 of its Vons grocery stores in Southern California, combining location based services¬† from Foursquare and special offers from PepsiCo. The results of this trial will have very important implications … Continue reading

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Bi-Lo Text Message Campaign Wins Big

Last weekend Bi-Lo sent out a College Football-themed text message promotion to 6,000 shoppers in Columbia, SC, prompting them with ways to throw a great tailgate or house party before the big University of South Carolina vs. University of Alabama … Continue reading

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iPhone Organizes Customer Loyalty Cards with scanaroo App

iPhone owners with $.99 can now consolidate all of their loyalty, membership and insurance cards in one place – their smartphones. Scanaroo is available in the iTunes Store and lets users shed the majority of the plastic cards in their … Continue reading

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