Tag Archives: Starbucks

Starbucks Launches Mobile Payments App

Big news this week as Starbucks coffee drinkers can now use their smartphones as a payment method at nearly 6,800 of the Seattle-based coffee shops nationwide. The app allows users to attach Starbucks giftcards to a user’s Blackberry or iPhone … Continue reading

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Starbucks Digital Network: A Different Name For Loyalty

Starbucks has tried a variety of media plays in the past (magazines, music) as brand extensions, with varying success. ┬áThis digital program is a horse of a different stripe, however, and appears to be a platform that will keep the … Continue reading

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