Author Archives: huntkristofer

Starbucks Launches Mobile Payments App

Big news this week as Starbucks coffee drinkers can now use their smartphones as a payment method at nearly 6,800 of the Seattle-based coffee shops nationwide. The app allows users to attach Starbucks giftcards to a user’s Blackberry or iPhone … Continue reading

Posted in Advertising, Mobile | Tagged , , | Leave a comment

eBay Reports 233% Growth in Mobile Sales

This weeks sign of the times has to be the news that eBay saw their sales via mobile devices rise from $600mm to over $2b in 2010. The apps, which are available for the iPhone, Android, Blackberry and Windows Phone … Continue reading

Posted in Mobile, Tech News | Tagged , , , , , | Leave a comment

Carl's Jr. and Hardee's Check-In Rewards Mobile App

CKE Restaurants, which owns Carl’s Jr and Hardee’s, has an iPhone/Android app that allows people to check-in at their local fast food locations to be rewarded with a chance to win free stuff. The interface is very clean and at … Continue reading

Posted in Mobile, Social Media | Tagged , , | Leave a comment

Google Rounding Out Mobile Strategy With Stealth Startup

It was announced this week that Google acquired Zetawire, a Toronto-based mobile payments-focused startup, in August. This is important and revealing news for anyone trying to understand the long-term mobile strategy for the Silicon Valley search engine behemoth. It’s widely … Continue reading

Posted in Mobile, Tech News | Tagged , , , | Leave a comment

Gowalla 3.0 Integrates With Major Social Media Outlets

With the release of version 3.0, Gowalla has taken the lead in location based services as “the richest virtual check-in application available”. According to their CEO, Josh Williams, v3.0 is meant to begin reshaping the company into “a socially curated … Continue reading

Posted in Social Media | Tagged , , | 1 Comment

Foursquare, PepsiCo and Safeway Form LBS Loyalty Program

Safeway launched a pilot customer loyalty program this week at 300 of its Vons grocery stores in Southern California, combining location based services¬† from Foursquare and special offers from PepsiCo. The results of this trial will have very important implications … Continue reading

Posted in Mobile, Social Media | Tagged , , , | Leave a comment

Facebook Messages Raising the Bar for Relevant Messaging

Facebook has released a beta version of a new form of messaging to a select few of its 500 million users that has important implications for the digital communication methods of retailers. The new platform allows easy filtering of Facebook … Continue reading

Posted in Advertising, Social Media | Tagged , , , , , | Leave a comment